Hello Pretty logo

Turn your creative passion into an online career.

Independent South African businesses like yours have made R25 million through Hello Pretty.

Can you afford not to get in on that?

Create your free store now

Create your free store now

Join South Africa's largest online craft & design community

Be sure to have a quick look in the FAQ section to make sure that what you're selling will work on Hello Pretty.


Starter Free

  • Free signup
  • 5% Payment processor fees
  • 15% Commission
  • R10 payout fee (only when you make sales)
  • Unlimited products
  • Customer reviews
  • Sell through Facebook
  • Embed into your own website
  • Link your social media accounts & website
  • Message button for customers to mail you
  • Clone products
  • Export all order data
  • Offer your customers discounts
  • Google Analytics integration

Standard R99 / month

  • Free signup
  • 5% Payment processor fees
  • 3% Commission
  • R10 payout fee (only when you make sales)
  • Unlimited products
  • Customer reviews
  • Sell through Facebook
  • Embed into your own website
  • Link your social media accounts & website
  • Message button for customers to mail you
  • Clone products
  • Export all order data
  • Offer your customers discounts
  • Google Analytics integration
Create your free store now


We give you many great things. Here are some of them:

Simple, transparent fee options, with the best online store rates in South Africa.

No contracts, and no commitment. No exclusivity. Cancel or downgrade your plan at any time.

Add your store to your brand’s page and sell through Facebook.

Control all aspects of your store, incl. branding, photos, policies, shipping, lead time & stock

Reach Hello Pretty's extensive customer base, both countrywide and worldwide.

Easily embed your store into your own website, and all managed via your Hello Pretty store.

Create discount vouchers for your customers to use in your store.

Frequent payouts. No more waiting months to get the money you made on sales.

Add your Google Analytics ID for info on your most popular products.

Powerful shipping options. Set prices per product or storewide. Supporting most couriers, incl. regional.

Friendly, hands-on support from a small team.

Comprehensive order management tools, with an option to download order information.


No need to take our word for it. Let our sellers tell you...

  • House of Kallie

    The team with their hands on approach to customer service and genuine passion for all things design makes this the the company that will lead the South African market into the future of retail.

    A company run by real people, who are passionate about the products, the artists who make them & their customers.

  • A Ring To It

    They bring the online magic! If introducing you to click & covet wasn't enough, behind-the-scenes is run with as much professionalism and fun as their site suggests. Thanx for educating me about selling online. Your support in marketing, sales and friendly faces at events is appreciated. PS The coffee I was promised in exchange for writing this was in no way intended as a bribe. They really are good. Actually they're great :)

    Stacy from A Ring To It
    A Ring To It
  • SMITH Jewellery

    When I signed up I was expecting it to be like any other online shop, but I was pleasantly surprised to find it more like an online family.

    The team are enthusiastic and approachable, actively market themselves and my work and regularly trawl markets and Expos to visit their designers.

  • Eon Hoon

    Hello Pretty is amazing. I love the full control I have over my products and the way they run their site. The support and love they give their designers is breathtaking, supporting us not just online, but in the real world too! I regularly have a new surprise from them, be it a new sale or an innovative idea for the storefronts.

    Eon from Eon Hoon
    Eon Hoon
  • Bow Peep

    I love working with the Hello Pretty team, they have helped my business grow by providing a great platform for local creatives. They have an eye for detail and are always willing to listen to designers ideas on how to improve the site.

    Leila from Bow Peep
    Bow Peep
  • Bamboo Revolution

    Bamboo Revolution is proud to partner with the Hello Pretty online store, which offers local, unique and simply beautiful design. It has been an absolute pleasure working with the creative team behind Hello Pretty.

  • Sandy Godwin Clay Creations

    A wonderful online shopping site run by a special group of people. An organised and efficient shopping experience.

  • Glove Jewellery

    Never have I met such a dedicated team. They have a true passion & love for South African design. It's amazing what they've done for small design businesses. When I started selling with Hello Pretty I was a freelance designer working for other designers. I did their launch market in Cape Town and from there I got the confidence to build my own brand.

You can sell: Things that were either designed by you, or manufactured by you, in South Africa. Items that meet the previous condition but were made by someone else, so long as you have their express permission. Vintage items, printables (designed by you), and creative services (such as photo shoots).

Sometimes at our discretion we allow: Craft supplies (eg washi tape). Items that are imports but aren’t available locally (not frequently accepted though), imported things that are sold in conjunction with locally designed and/or manufactured items, and items that are imports but are intended as one-offs, or only available for a limited time, if we feel they fit the aesthetic of the site.

You cannot sell: Unaltered imports, branded products (international brand names other than local designers), and anything illegal. Obviously. Alcohol, tobacco, or any legal or illegal drugs or pharmaceuticals. Livestock or live animals (and why would you even be doing that, you weirdo!). Pornography, animal fur, and anything not locally designed or handmade, and has not been given the okay by our team (This restriction is including but not limited to things like property, cars or car parts, firearms, computers and general technology, and certain services).

All products must be shipped from within South Africa, no exceptions.

All store approvals are entirely at Hello Pretty's discretion.

You do. This is entirely your own shop. Hello Pretty will never warehouse your things. When someone buys something from you, you’ll get to package it up in your own branding and ship it using whichever shipping method you’ve chosen. You can also optionally allow your customers to collect their orders from.

You can use any method you like. Our system supports using all shipping methods, and also has integration with many of South Africa’s major couriers.

We do payouts every Tuesday directly into your bank account, for orders made up until midnight on the previous Thursday. You can read more about our payout system over here.

This is a charge added for each time you're paid out to offset the cost the bank charges us for doing a transfer to your account. You'll only be charged it once per payout and it won't be charged at all if you haven't made any sales for that payout period. You can read more about our payout system over here.

Yes. Currently only stores in South Africa are supported. You yourself don’t have to be South African though - we welcome all nationalities living in South Africa.

As many as you like! Go wild, friends. Put them all up.

There are many benefits, and your Hello Pretty store can happily coexist with your online store. By selling on Hello Pretty you get a bite out of our extensive customer base worldwide (43 countries and counting), and our vast marketing reach. Additionally, it is not uncommon for Hello Pretty sellers to be featured in the media after being spotted on the Hello Pretty website. And then there’s the Facebook store, and store embed for your own website.

Nope! This is a no-pressure relationship and you can cancel your store at any time if you wish to (but we don't think you'll want to ;)).

There is indeed a free option. Happy days! Scroll to the pricing plan options where we break down all the features and fees and frees.

And we've got more answers! We have a bunch of help documentation for designers (new and existing) in our designer help section of the site, and a specific FAQ for people still considering Hello Pretty as a platform, our New Designers FAQ.


As seen in: