Hey 👋 HP Seller, Lady of the Herbs

Albert Einstein once said, look deep into nature, and you will understand everything better. Over the past couple of years, this is what I’ve been doing. My name is Roxanne Joubert, and I am the owner of Lady of the Herbs.

I live in a picturesque town named George. It’s located in the heart of the Garden Route at the foot of the majestic Outeniqua Mountains. I am constantly inspired by the natural beauty of the Garden Route and use this inspiration when making and designing products.

It all started with my passion for nature and the power of herbs. This passion leads me to my core mission which is to HEAL the world using nature.

The start of Lady of the Herbs
As my passion for herbs evolved, I became more hungry for knowledge and decided to study Herbal Medicine. While still studying in 2017 I designed my first herbal product ever, our Herbal Healing Salve, as a Christmas gift for my family and friends.

By the end of January 2018, I had them coming back asking me to please make more, as the salve is working wonderfully. They started sharing it with their friends and family. Soon I had strangers contacting me to buy my healing salve.

One of my favourite stories was an older gentleman who has been struggling with eczema. He had tried everything in a pharmacy, and nothing seemed to cure it until he tried our Herbal Healing Salve. This salve was the first and only thing which cured his eczema.

I passed my studies with distinction in April 2018 and started designing more products while growing the business.

Our beliefs at Lady of the Herbs        
Human beings have been evolving with nature for thousands of years. We've used nature for survival, food, and medicine. Unfortunately, our connection with nature has been replaced with our fast lifestyles, technology, and industrial development.
We believe that our lost connection with nature has a major influence on the health of our society. This is why we aim to bring nature back into our everyday lives!

Why herbs?
Our bodies recognize that herbs are a gift from nature, and respond to them in a natural, healthier way.
Herbs are made up of thousands of chemical compounds known as constituents, each creating their own reaction within the body. These constituents work together to create balance within our bodies. Not only do they promote self-healing but they also strengthen the body to fight and eject illness.

About our products
Our products are designed to help human beings with everyday ailments using herbs that have been utilized by, as well as evolved with mankind for thousands of years.

They are all:

  • Handcrafted with passion, love, and appreciation for nature.
  • Thoughtfully designed with the power of herbs in mind.
  • Made of good quality and natural (organic where possible) ingredients free from any harmful chemicals.
  • Environmentally conscious and packaged in reusable glass packaging.
  • Endorsed by Beauty Without Cruelty and vegan-friendly.

Business highlights
Every time I hear that our products are helping our customers with their ailments, I do a happy dance! I’ve only received positive feedback and can not be more thankful for the support I’ve received.

For nature
Walk barefoot, go hiking, sit next to a tree and absorb the powers nature has to offer. We are all dependent on our planet and as David Attenborough said: The stability of nature can no longer be taken for granted.

Consider the effects your actions have on nature and learn to give back just as much as you take to create a balance to not only sustain, but evolve with our planet.

Final message
Live a healthy and balanced life. When we are balanced within our bodies and mind we become a “superhero” version of ourselves.

This blog post is one in Hello Pretty's guest blog series. Each post is written by a person who is running their online store though South Africa's favourite art, design & craft marketplace.

If you'd like to more view guest posts in this series, and other posts where we interview local businesses, click here.

Wanna write a guest post on Hello Pretty? Email us at info@hellopretty.co.za to find out more.

Hey 👋 HP Seller, Apparition Jewellery

My name is Kristin Miles, owner of Apparition Jewellery. I have always been a very creative person, and it's been my dream to have my own store for years.  My parents encouraged me to be creative, and I realised from a young age that is the thing I enjoy most in life.  I enjoy metal music, however I also enjoy pop and classical.  I don't like limiting myself in terms of the creative mediums I can enjoy.

My store was born from this love of the arts and creativity.  I tried my hand at wire jewellery, but it didn't come naturally to me.  I had a few extra supplies lying around after my attempts, so I started putting some earrings together - something I had started doing during my years at college.  When I looked around online for types of jewellery, I noticed that a few of the items I had made were actually chainmaille weaves, and thus my business was born. 

I find immense joy in creating the pieces in my store.  Each is made with love, one ring at a time, to ensure the highest quality and care.  I used to always go buy jewellery in stores, but then you see so many people wearing the same accessories as you!  I feel that, with my business, I can offer something rather unique to people just like me, and allow people to better express their individuality.

I have faced challenges during the short time I've had my business.  I've had people upset that I do the same craft as them and them trying to smear my name.  But you just have to rise above the drama and remember what your own goals are and who you are as a person.  In business, there will always be challenges, but that is just something you need to learn to deal with.  The satisfaction I feel when I create something new that I never made before is just so amazing, and it makes it all worth it.

The highlights for me is that I can just keep growing.  There is so much for me to still learn and so much to try!  There are no limits to what I am capable of, and I can't wait to learn and do more. 

The lows so far have really only been facing the unnecessary drama others cause.  I strongly feel that as crafters and small business owners, we should be supporting and uplifting each other rather than breaking each other down or trying to hamper progress.  There are more than enough people in this world to buy your product, so there is no need to fight or try to hurt each other.

My tips for new sellers is to just go for it!  There is nothing in this world you cannot do or learn.  You are your own limitation.  People will always try to get in your way, but that's an indication that those people should not be in your life.  Surround yourself with loving, supportive people, and just do what you love.  If your craft makes you happy, then go for it.  

This blog post is one in Hello Pretty's guest blog series. Each post is written by a person who is running their online store though South Africa's favourite art, design & craft marketplace.

If you'd like to more view guest posts in this series, and other posts where we interview local businesses, click here.

Wanna write a guest post on Hello Pretty? Email us at info@hellopretty.co.za to find out more.

Hey 👋 HP Seller, actuallyashleigh

Hi, I'm Ashleigh from actuallyashleigh, although pretty much everyone I know calls me Ash. I'm a wife to a wonderfully supportive husband, and a mom (and stepmom) to 3 kids.  I'm also a mom to a Boston terrier, who is by far the neediest child of all! I'm definitely a homebody and I'm so lucky to be able to work from home, it gives me time to draw, garden, cook, fetch kids from school, and do all the other endless things that moms have to fit in. Despite not having a green finger, I love to draw plants, and I'm mad about birds.

I started actuallyashleigh (I love a good tonguetwister!) to make my drawings a bit more functional. I also have an annoying habit of having to cover empty surfaces with some kind of pattern or decoration, so plain white ceramics were a good place to do that. I began by getting some designs printed on transfer sheets, buying a few second hand ceramics, and then cutting and sticking to my heart's content. I found a friendly potter who had a kiln, and soon I had a stash of bowls with my designs on them!  It was so exciting that I carried on, sourcing different ceramic ware and drawing new designs. 

For quite a while it was only friends and family who bought my pieces, and you can only give your stuff as birthday presents for so long. Then I started doing markets and selling my things in shops. And I suddenly had to start producing more to keep up!
My business is still small, as I'm a one-woman band, and I don't mass produce anything, but I'm getting there. I have my stock in a few more outlets now, and a couple big upcoming shows this year. There are new works in progress, and some exciting new ideas in the planning phase.

The challenges include being self-motivated, finding time to take proper stock photos and keeping up with social media posts. As a behind-the-scenes type of person, I find 'selling myself' at markets somewhat nerve-wracking, but you slowly get used to it; and there's actually nothing better than meeting your customers and seeing how happy they are when they buy something they love, that you've made! The highlights of having your own business are obviously the flexible hours, being paid for doing something you enjoy, and for putting in the hours and hard work for no one but yourself.

Any tips I could give for someone starting out is to work out your pricing properly in the beginning - work out a wholesale price, and then double that for your retail price. Don't short-change yourself, and don't underestimate how valuable your time is. If you're doing something you love, you'll automatically be good at it. Market yourself and get out there!

Thanks so much,

This blog post is one in Hello Pretty's guest blog series. Each post is written by a person who is running their online store though South Africa's favourite art, design & craft marketplace.

If you'd like to more view guest posts in this series, and other posts where we interview local businesses, click here.

Wanna write a guest post on Hello Pretty? Email us at info@hellopretty.co.za to find out more.

These two guys taught themselves to make furniture & decor pieces, quit their jobs and now have their own design business. Meet: GRYS.

The story of Grys

So let me start off by saying we are no writers, neither are we business tycoons that are trying to give business advice to anyone, these are just our thoughts that we want to put into words and maybe inspire one person out there reading this.

Grys.; for those of you who don’t know, is a home décor brand and interior design company that myself and Wayne Hayward started in August 2018. The idea came to us when we wanted to transform a normal wooden dining room table into one with a concrete top. After weeks of research and countless industry experts telling us it’s not advisable to pour cement onto wood and expect it to stick, we bought a bag of cement and off we went.

Without any ‘real’ knowledge of cement or the cement: sand:water ratio, we poured a 50kg bag of cement and started mixing it with water (can I also just add that we had no form of mixer, except our hands and arms as it would turn out later). Long story short, after hours of mixing, we had a mixture of concrete and we poured it onto the tabletop.

At this point, we also had no idea that we weren’t suppose to let the cement cure in direct sunlight or that we were suppose to keep the cement moist with water. Either way, a couple of hours later, the cement seemed hard and we carried the table inside the house.

Very impressed with the outcome, we waiting another couple of days before we started to use our one of a kind table.


At the time of this craft project, I was still employed. I was as happy as one could be in a job and industry that isn’t your real passion, yet my 7 years of studying had steered me into this position. Please don’t get me wrong, although I had days (most of them) where I just wanted to pack my back and never go back to the office, I was always grateful for a job, career and income which meant I could pay my bills at the end of the month. However, without going into too much detail as it’s not the point of the story, my security of paying bills came to an end in May 2018.

So back  to Grys...

One night, Wayne and I sat on the couch and we chatted about travelling abroad and how we could afford this, without going into debt. I suggested, why not start a business/hobby on the side and every cent we make from it, we save up for our next trip. So the thinking started and with our beautiful concrete dining room table staring at us, doing something with concrete, was the obvious choice. We started throwing ideas around and decided on making concrete serving platter/cheese boards. You might think to yourself how is this possible, how will this practically work and what will it look like. Well, the proof is in the pudding as they say. Again, after weeks of research, creating molds, testing different cement types, trying out different ratios, we got the winning formula. We actually had a product that looked beautiful, did not crack and did not break when slightly touched. So the sales and marketing began for our products and brand.

Throughout the process of manufacturing, selling and marketing our products, I decided that this is what I wanted to do full time. Believe me, this decision wasn’t a financial one. Yes, we sold the odd product here and there, but nothing close enough to sustain me financially every month. Luckily for me, Wayne was and still is employed full time as an Accountant.

So we started off by going to gift markets over weekends, thinking we would be rich by the end of it. How wrong we were. Our first market turned out ok, with friends and family members supporting us. The second market we sold one product and the third (which would also be our last) we sold zero. Very upset, we phoned our moms and asked them why everyone was lying to us, by telling us our products are beautiful, yet the sales leading up to that point proved the opposite. As mentioned, we stopped with the markets and decided to try different selling techniques.

Not to keep you reading for hours, we can now proudly say that we didn’t give up and with a lot of trial and error we are now selling our products on Hello Pretty, Takealot and our own online shop. With negotiations with a couple of other leading online shops and retailers.

The moral of the story is a cliché, if you have a passion for something, try and fail, try again and possibly fail again, however need stop trying. If one technique, regardless of manufacturing, marketing or sales doesn’t work, move on to the next one until you find THE ONE. And even then you will have days where you want to stay in bed (and that’s ok, I’ve done it once or twice), but tomorrow wake up, dress up and continue to work towards your end goal. We all have different end goals for starting a business, whichever it is just continue.

We started off with a crazy home DIY idea; today we have 15 products and working on expanding to different products and mediums.

This blog post is one in Hello Pretty's guest blog series. Each post is written by a person who is running their online store though South Africa's favourite art, design & craft marketplace.

If you'd like to more view guest posts in this series, and other posts where we interview local businesses, click here.

Wanna write a guest post on Hello Pretty? Email us at info@hellopretty.co.za to find out more.

Studio & neighbourhood tour with A Ring To It

Hello Pretty was lucky enough to be invited to a studio experience tour by Stacy Beukes, the insanely talented jewelry designer behind A Ring To It. 

A Ring to It jewelry design is renowned for interactive pieces that tell a story. This studio tour was no different and we began our morning with a chat by Stacy explaining the rich socio-cultural history that informs her studio space as well as each design and final product.

Much like Stacy's unique laugh, the studio experience tour proved to be inspiringly special. The talk provided a rich contextual background with stories from Stacy's childhood and her parents childhoods - these form the foundation upon which Stacy creates her pieces.

We got a lovely peek inside the studio where Stacy and her apprentice Cynthia demonstrated the process of making a hand crafted silver necklace. It was awe inspiring to see how much how much work is involved in each step of the process.

Stacy provided explanations for every aspect of the design and manufacture process. Each tool has a rich history behind it. Every decor item in her studio has a story.

Over bagels and bubbles we discussed the inspiration that informs Stacy's new range called 'Kinners'. We all nostalgically reminisced about 90's iconic symbols.

We each received a beautifully individualized name necklace which is Stacy's take on the cheap plastic white block name necklaces we all got as children.

​​It was such a great end to the studio experience. Sitting in the sun at a gorgeously decorated table layered with pinks and tropical leaves we got to bond over things that make us uniquely South African.
Stacy's jewelry pieces managed to spark those sweet memories we all have from childhood and I haven't been able to stop thinking about them since.


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